Monday, January 2

How To Choose a Word of the Year 2017

word of the year
For years, I've been using this exercise of choosing a word for my year. And if doing so has taught me anything, it's that focusing your intentions into just 1 word (or phrase, or mantra... but especially just 1 single word) is powerful! I love to focus my mind and energy into a single word so that all my thoughts and intentions pass through its filter. Think of it like a theme for your year!

There's not magic to finding your word. Usually, mine come to me as I start to wrap up one year in my head and open up my heart to the one upcoming. Usually, a few words float around my thoughts, then synonyms, and then one word just feels right. In 2009 my word was VISIBLE. Which was perfect for the evolution of my blossoming photography business. In 2010 my word was UP (or "RISE") and I envisioned all the aspects of my life floating up and up and up. A few rough years of stormy seas uprooted my system and I didn't start to get back on track till I noticed I'd been living the word CALM in 2013 without even realizing it. Last year I never picked a word. Looking back, I'd say it was probably BRAVE because I forced myself to be so that I could step into a new direction of my life. In 2015 my word was POSSIBILITY which proved to be appropriate as I grew my coaching biz with almost record breaking speed. In 2016 I chose the word UNLEASHED which ended up being way more relevant to my personal life than to my work life. The first year a word has ever been more influential in that way.

This year's word was a challenge. At first I was leaning towards words meaning something like "the energy it takes for a plant to grow up through a sidewalk". I had read a quote I loved and I couldn't get it out of my head. I lingered on words like "unearthed" and "emergence". But they didn't seem right. I was liking the idea of "reveal" but all of it felt too fluffy. I wanted a word with more discipline. Something that might not make me feel as good but that forces me to take action each and ever day. I'm feeling like I'm at a precipice and I need to get to work climbing it. So what word means all that?

The quote I read was, "The energy rose in me from down under, the kind of energy that sends flowers and grass through cracks in the driveway." YES! Now what word means that???

There's a symbol I'm planning on more my next tattoo. It's an old nordic symbol called a Rune and it's called an ignuz. It looks like two x's placed side by side and touching so a diamond shape is created between them. When I read that quote above I instantly thought of the meaning of the symbol. There's not really one word, it's more of an idea. It's the idea of "where there's a will, there's a way". It's also the concept of limitless potential, such as the energy inside of a seed, it's boundless! But it's not just potential, it's action. The ENERGY that pushes plants up through cracks in a sidewalk. That's what ignuz is about. It's more than possibility, it's the actual force that makes it happen. Where there's a will, there's a way. 

I don't even remember what I was reading when the word RESOLUTE popped right off the paper at me. There it is. RESOLUTE. Where there's a will, there's a way!

RESOLUTE. Tenacious, persisting, unshaken, relentless, persistent, intent upon, unshakable... 

Doesn't sound a bit like the energy that pushes plants up through the cracks in the sidewalk?! If there's a way, I plan on finding it. Concrete? Impossible? Just watch me find a crack in that pavement!

What are your words (or word) for 2017? I'd love to know!

And if you need more help figuring it out, I made this quick video a few years back explaining more about how I discover my word for the year and what I do with them after! Enjoy.

Still need more help? One of my favorite bloggers, Susannah Conway, has put together a workbook called Unraveling that will help you!

Wednesday, December 21

PERSONAL | Happy Winter Solstice!

I've been wanting to do something special for Winter Solstice since I realized what an interesting holiday it was last year but was too late to plan anything special. Luckily, this year, I remembered in advance and was able to plan a few little things out! Today is the Winter Solstice, the "shortest" day of the year and the official first day of winter. Historically, this day has marked the shift in the seasons where the days switch from getting shorter and shorter to longer and longer! As you can imagine, back in times before electricity and water heaters, this was a big deal! For the people who lived off the land, this was their light at the end of the tunnel. They knew that from this point on, things were just going to get better and better each day.

I don't know about you, but for most people 2016 was a mess! So I think this is a fitting holiday to say goodbye to the darkness and welcome to some fresh new light! In fact, that's one of the main celebrations that went along with the solstice. Along the lines of New Year it was a day to reflect on the last year and release it and look forward to the new one and usher it in! Just like winter is a time of death so that in spring there can be rebirth, this was a time for the people to say goodbye to the previous year and usher in the new.

For me, I really wanted to add Winter Solstice to our December celebrations. But as a family that already celebrates Christmas I wasn't sure how (since so many of the traditions overlap). So I picked just a few that we'll incorporate this year and maybe next year we'll add in some more. To me, at the core, Winter Solstice is a time to slow down, appreciate the turning of the seasons and nature, spend time together as a family, and release the past year to usher in the new light.

Some of the solstice traditions I chose to incorporate this year were...

➳ Baking holiday baked goods to give to family and friends.
➳ Making Scotch Eggs.
➳ And once the sun goes down, lighting candles to usher in the light.
And lastly...
Making holiday bird and squirrel ornaments and decorating our backyard trees with them.

bird seed pinecones

Solstice Bird Ornaments: 
➳ Wild bird seed
➳ Creamy peanut butter
➳ Pinecones, twine, and branches

Just spread the peanut butter over the pinecones (they work best if they are more open so you can really pack it in) and then roll them in the birdseed (I poured mine in a big plate to make it easy for my 4 year old to do mess-free). Use the twine to tie them to the branches of a tree or create a hanger like we did from a larger branch. Decorate with christmas tree springs and twigs or flowers from outside. Hang it in a place the birds love and sprinkle some extra bird seed around the earth underneath so they know there's good stuff to be found! 

Who knows, maybe this will become a new family tradition and grow each year? I love that the focus is so similar to Christmas but not about presents at all. It's a fun way to switch gears and think about nature and our family as well as to reflect on the year that is ending and usher in all the excitement and positivity for the year that's ahead! Happy Solstice friends!


Wednesday, November 30

Thanksgiving Joy

We spent this Thanksgiving celebrating at my mom's new home! Complete with vintage tablescape, homemade gluten free pies, and peacocks! I hope your holiday was full of joy! xo, B

Sunday, November 6

INSPIRING WORDS // Teach The Universe To Trust You

A few things that could have been excuses:
1. I think I'm coming down with something
2. I haven't slept well in two nights
3. It's Sunday
4. my kid woke up an hour early right as I was about to start my workout
5. I didn't really wanna (let's be honest)

But I've been down that road before. The road where I kinda commit but mostly only when it's convenient to me and I kinda get results but mostly just yo-yo the same 15 pounds on and off. When you decide to do something you make a silent commitment to the Universe and to yourself. And when you break that commitment, you communicate to the Universe and to yourself that you cannot be trusted with small things so not to trust you with big things. And I don't know about you but those are two forces that I REALLY want on my side and believing in me!

Break the cycle of teaching yourself and the Universe that you don't finish things by honoring your word, even when it's just in your head to yourself. And believe me, once you trust in yourself that you CAN, and when the Universe believes that you WILL, incredible doors start to open for you. xo, B

Tuesday, October 11

Coffee Cup Chats // 15 Micro Investments For Your Coaching Business

beachbody coach tips training top coach

Forbes says, "a marketing budget is one of the most important things you can do for your company". Did you know that on average, the top publicly traded companies spend 10% of their annual revenue on marketing? And yet, one of the biggest mistakes I see new small business owners make is forgetting to set aside a portion of their profits to re-invest in getting the word out about their business! Coaching is no different!

When I first started coaching, I was working my booty off to make enough money to cover my own products so that I could support my fitness habit, continue to get healthy and stay plugged into the incredible community of coaching and challenge groups, and then try to make a profit on top of that. Just like any new business, it takes time! And I was afraid to spend extra on anything just in case my business couldn't earn enough to cover it! But over time I learned that starting small with micro-investments in my own business can add up to big returns (aka time saved, profits, sanity, growth, etc!) when I chose wisely and followed my gut!

Micro-investments can be anything from buying your own domain, to purchasing a book that will help you get better at an aspect of business or leadership, to programs or apps that will help you accomplish your daily tasks more effectively! Even just five or ten dollars a month could mean a huge difference over time in your business! Having a little more skin in the game (so to speak) can also help you to treat your business more like a business and less like a hobby, and get you more into the mindset of success!

If you're ready to take it to the next level, read on. I've picked out some of my favorite things that have helped me in my own coaching business that are free or cost less than $50. Start small and grow as you go!

$5 Coaching Micro Investments

Laminated To-Do List - One of the best things I did for my productivity was to laminate my daily to-do list for my business. It cost less than $10 to print it and have it lamented at my local office supply store and now I can use a dry erase marker on it every day to stay on track!

Boost a Post - If you have a Facebook fan page you can get your post in front of more eyes by "boosting" it for as little as $5. You can even specify what audience you want your boost to be shown to. There are tons of tutorials available online that dig deeper into using this feature if you want to learn more!

Wordswag - My favorite app for creating beautiful images for Facebook and Instagram that have inspiring quotes of info written on the picture. I had this in the free section but someone commented letting me know it's $4.99 now in the app store. Still totally worth it!

The Target Dollar Bins - The Target dollar section has so many great little things you can pick up to use as prizes or giveaways!

$10 Coaching Micro Investments

Custom domain - if you have a blog or a website you can get a custom domain for less than $10 that will help make your business look more professional.

Buffer App - Buffer is an app that helps you manage posting across your social media channels. I'm still just learning it but I hear incredible things and you can get started with their upgraded plan that lets you have up to 10 social media accounts included for just $10 a month.

Canva - Creating graphics for your challenge groups or your team recognition or even just for your social media can be daunting if you don't have a background in graphic design. The most user friendly program I've found is Canva and it's free to use. There are some design elements and templates that cost $1 but for how beautiful your graphics will look, it's definitely worth it!

$15 Coaching Micro Investments

Zoom Pro - Zoom is a platform that allows you to host video conferences, record them, screenshare during them and more. For $15 a month you can get Zoom Pro which does not limit your time or participants. I use Zoom to host weekly team calls, mastermind sessions, and even one-on-one chats because it's so simple and handy!

Do an Instagram Shoutout - If you post your workout selfies or transformations, you can find big fitness instagram accounts and pay for a shoutout. I've found accounts that will do shoutouts for as little as $15. A shoutout is basically where they'll feature a photo of yours and drive their followers to go check out your page. It's a great way to get in front of more eyes targeted to your niche.

Audible - For about $15 a month you can use Audible to download and listen to audio books. You get 1 book free each month with your subscription. I love listening to personal development books while I'm driving. It's a great way to multi-task and invest in yourself! Books are one of the absolute best investments you can make in yourself and your business!

Death to the Stock Photo - For $15 a month you can subscribe to get photos you can use for your marketing. (Just grabbing photos from google images, fb, instagram, blogs to use for your marketing is technically stealing so don't do it.) Paying for the use of images, especially if you are going to use them to run an ad or advertise your biz is the ethical route (and it can keep you out of lawsuits down the road!)

$25-$50 Coaching Micro Investments

Personal Development - Ebooks, Hard copies of personal development books, etc. You can find training on just about anything you want to get better at out there for about $25 or less now-a-days!

Photo Backdrop - If you want to up your photo game, a simple backdrop can do the trick! I use a white-washed wood one all the time for food photos! They come in all different sizes starting at just about $10 and going up the bigger size you need. Here's my favorite supplier.

Blog Love E-Course - The original version of this course was so helpful to me as a new blogger and it's a go at your own pace kind of learning. For $45 if you want to get into blogging, this is an incredible first step!

Blog Templates - For about $50 you can get a pretty incredible customized template for your Blogger or Wordpress blog. That template can take your blog from generic to showstopping. A lot of places will even handle installation for you! Check etsy too for good blog template deals!

Host an event - Why not host a fitclub where people can come work out doing one of your incredible programs! Fitclubs must be free to attend but unless you have space at your house for it, you'll probably need to rent someplace. Public parks could work for a bootcamp style workout. Or check apartment complex common rooms or community centers.

Seriously have zero cash available right now? Here's some options that have free trials or free basic memberships you could use to get started and then upgrade when you grow out of them!

Free Coaching Tools 

Blogger, Instagram, Facebook Pages, Youtube Channel - Get on social media and start sharing. Consistency is the most important part and just getting started is a vital first step. Luckily, all these incredible platforms are free to use!

Zoom - Zoom has a free basic membership you can use to host video web conferences that are less than an hour long and for less than 40 people at a time.

MadMimi - You can use Madmimi for free to send out email newsletters as long as your list is less than 100 people

Library for Personal Development - Your local library has tons of books you can get started with if you can't afford to purchase your own copies of personal development just yet. If you are a brand new coach I highly suggest starting with a book called, The Slight Edge. It's my all time favorite!

Canva - Canva is an incredible graphics program that is online that you can use for FREE as long as you choose from the design elements that are free and available without licensing

Kill The Newsfeed - In Chrome you can download a plugin called "Kill the Newsfeed" that will make it so every time you go to Facebook you don't see your main newsfeed. For coaches who use FB as their main business platform this is HUGE for avoiding distraction. You can still access your messages, events, groups, and business pages.

Youtube - Many of the top coaches in all of Beachbody (myself included) have tons of FREE training videos available on Youtube. You can learn so much just by doing a quick search and watching what's already available!

Want to learn more about how to be a successful Beachbody coach and grow a business that supports not only your health and wellness but also your dream life? Apply to be a coach on my top ranked team to be mentored by yours truly and join our tribe of men and women who are building businesses based on heart and hustle! I'll teach you everything I know and share with you exactly how I built a solid home-based business by taking control of my health and inspiring other people to do the same!



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